Perplexity Challenges Google

Plus Adobe Firefly update...

Author

Jelani Abdus-Salaam
April 28, 2025

In partnership with

Welcome back, AI’ers!

Today's post is 401 words, a 3-minute read.

Here’s What’s On The Menu For Today

  • 🧠 AI On My Mind

  • 🤖 Perplexity Challenges Google

  • ✨ Plus Adobe Firefly Update

  • 📰 News Hot Off The Press

AI ON MY MIND

Happy Monday!

I was talking to a friend yesterday about an issue I had in an AI agent I was building.

I was telling him eventually I had explained my problem and had ChatGPT o3 come up with a solution.

He was joking that if I told people the same solution they would complain that I can code… and they can’t…

I don’t know how to code, but I know the outcomes I want and that allows me to use AI extremely efficiently.

When you’re using AI for anything you have to change your thinking process.

Systems thinking, first principles, and ecosystem-based approaches make it way easier to design processes (or in my case, build AI agents) that actually work—and solve 80% of the real problems you may have.

Most builders get stuck trying to bolt on new tools or capabilities without fixing the foundation. That’s why so many people get stuck because what they are building is clunky, fragile, or overcomplicated.

They didn’t think about the outcome FIRST.

Think about the outcome, then ask AI what you need help with.

When you step back and build from how the system should work instead of what’s already there, the entire process gets cleaner. Smarter design, fewer rebuilds, better outcomes.

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TODAY’S TOP STORIES

Adobe levels up Firefly AI

Adobe’s creative AI suite just got a serious upgrade, and people are paying attention.

Why it matters: Firefly’s growth shows Adobe’s playing long-term in creative tech. They’re making IP-safe generative AI the standard, which matters for anyone tied to media and content production.

Driving the news:

  • Adobe rolled out new models and collaboration features built to speed up creative work.

  • Publicis Groupe is folding Firefly into their AI stack to boost their ad and media ops.

Zoom in:

  • Firefly now covers stronger image and video generation.

  • Adobe is pushing hard on IP protection, aiming to ease legal concerns around AI-created work.

Yes, but: Tech moves faster than rules. Ethical use questions are still hanging around.

Be Smart: Adobe’s not just stacking features. They’re trying to lock in a safer, smarter future for creative teams.

The bottom line: If you’re in media, agency work, or content ops, Firefly’s next moves are worth watching closely.

Perplexity’s Comet Browser is coming for Google

Why it matters: Comet’s launch could shift how ads are built and delivered online—and not in a small way.

What we found:

  • Comet will use AI to power smarter, data-driven ad personalization.

  • Hypersonalized ads could tighten the gap between users and results.

How it works:

  • Comet captures user behavior, then runs AI models to tailor ads better.

  • It’s early, but the goal is to rethink how ads follow user intent.

Yes, but: Privacy flags are up. Handling user trust will be a challenge.

The bottom line: If Perplexity nails this, Comet could pressure Google to rethink how it plays the ad game.

TODAY’S FEATURED TOOL

🖥️ Serif AI

If you’re not using Serif yet, I don’t know what you’re waiting for.

This tool has quickly become one of my go-to time savers.

Here’s why:

Every time I check my inbox, Serif has already written replies for the emails that need a response.

All I do is review, make quick edits if needed, and hit send. That’s it. .

(Try it out →Link)

👾 Other AI Tools We Use Everyday

➡️ N8N for AI Agents - Literally use this everyday to write this newsletter (link)

➡️ Axiom AI - AI Browser automation to scrape anything on the web (link)

➡️ GummySearch - AI Reddit research (link)

Tools are sourced from our database and are not sponsored or affiliated.

OTHER NEWS YOU MAY LIKE

- Google DeepMind Employees Seek Unionization Over Ethical Concerns Source

- OpenAI Faces Multiple Lawsuits Over Content Use Source

- AI Models Tested on Courtroom Reasoning with Ace Attorney Game Source

- Loveable launches Loveable 2.0 platform Source

- Defense Department Doubles Down on AI Innovation for National Security Source

- Google’s AI Overviews Reaches 1.5B Monthly Users Source

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THAT’S IT FOR TODAY

Until next time, stay safe.

-Best of AI Team

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